See what other people are saying about the importance of social media for restaurants.

Restaurant Social Media Trends for 2013 — Restaurant News

“‘While there are many new emerging platforms that look sexy and hopeful,’ said Amanda Hite, co-founder and chief change officer at BTC Revolutions, a Lexington, Ky.-based social-media consultancy, ‘we strongly believe that restaurant brands need to get good at [using] the platforms their brands, their customers and their employees are on now.'”

How Restaurants Use Social Media for Success — The Online Department Blog

“People will find you online…. The question is, what are these people reading about your restaurant? Take the time to build a community around your restaurant and give your online visitors reasons to keep coming back….”

“Customise your social media pages as much as you can so they tie in with your individual restaurant branding and appear more familiar to your visitors. Offer coupons/discounts food/drink deals to your online audience. Run online contests, quizzes, polls, ask your visitors for feedback and suggestions, chat to your customers online and make them feel a part of your business.”

Engage Social Media for Restaurant Success — Memphis Daily News

“Let’s be blunt: If a restaurant does not utilize every available form of social media, it risks losing a competitive edge. And just having a website doesn’t count anymore, especially a website that doesn’t do anything for the customer and isn’t up-to-date. A restaurant must maintain an active and reactive website, Facebook page and Twitter account….”

“Know yourself; know your audience; keep on message. Few are the independent restaurants that can be all things to all people. Your menu, your location, building and interior, the atmosphere, the style of service, all determine what your restaurant is, the audience it attracts and the image you want to convey. Let all your social media outlets reflect that image consistently.”